What we do
Destination Phillip Island Regional Tourism Board is the peak tourism organisation for the region. Led by a board of skills based members and staff the organisation sets out to deliver the following :
(a) To act as the peak Regional Tourism Board, focusing on the development and growth of the tourism industry in the region, strategic tourism development and advocacy for the region.
(b) To consolidate the strategic direction of the tourism industry for the entire Phillip Island region and communicate with key partners such as Local Government, Tourism Victoria and other relevant independent legal entities,
(c) Deliver Phillip Island industry development, product development, regional marketing, strong advocacy and united voice for the region, effective coordination and communication, skills training, leadership and mentoring, networking, identifying investment/infrastructure opportunities, and managing tourism sustainability
The board released the Phillip Island Strategic Tourism Plan 2014-19 in April 2014. This plan provides the direction for the board to deliver actions and advocacy to sustain and grow the industry.
Destination Phillip Island are active members of the following key industry organisations:
Promote your business with visitvictoria.com/phillipisland. Your listing is also distributed across over 60 major travel sites such as airlines, travel agents and more.
Be part of the key regional site visitphillipisland.com. The board runs a number of international and domestic marketing opportunities during the year as well as an extensive Social Media and Public Relations program.
Industry Development Opportunities
Destination Phillip Island seeks to provide opportunities for local businesses to develop their skills through Tourism Excellence workshops, annual conference and networking events. We can provide contact information, research and statistical information and market profiles.
Kim Storey General Manager
03 5952 2729