Destination Phillip Island is the peak industry body for tourism in the Phillip Island region.

The board partners with the local industry, Bass Coast Shire Council, Tourism Victoria and Tourism Australia to deliver strategies to grow and sustain tourism in the region.

Tourism and events create jobs and economic prosperity in communities right across Victoria.


In 2013-14, the tourism industry contributed an estimated $655 million to the Phillip Island/Bass Coast economy
(39.4% of gross regional product) and employed approximately 6,400 people (43.3% of regional employment). TOURISM = JOBS

This site provides information for our industry and stakeholders.

For visitor information to plan and book your trip please see or contact the friendly staff Phillip Island Visitor Information Centre on 1300 366 422.

Strategic Plan

The Phillip Island Strategic Tourism Plan 2014-19 was developed to provide direction for the growth  of the tourism industry.

Official Visitor Guide 2018

Bookings are now open for the 2018 Phillip Island and Bass Coast Visitor Guide.  Don’t miss your chance to advertise in this official visitor publication for the region.

Ken Hore Mentoring Program 2017/18

Congratulations to the successful applicants.